Promotion Insurance

Design your promotional campaign with an added benefit for your clients - generate greater public interest and achieve better results!
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What can we do for you?

The subject of the promotion can be a product or a service

Promotion insurance is most commonly linked to a sporting event or expected weather conditions.

To begin with, before getting in touch, consider the following parameters which we will define together and include in the insurance request for your promotion:

Detailed description of the promotion -
most often this involves encouraging customers to purchase your product or service that is the subject of the promotion (e.g.: All customers who purchase a PlayStation console between 1 May and 1 June will receive a refund if Croatia wins the FIFA World Cup.)
Promo period 
– there is no fixed limit, but it usually lasts one to two months. Most importantly, if the promotion is related to sports matches or tournaments, the promo period must end at least 14 days before the first match of the tournament.
Expected revenue 
for that type of product or service during the promo period. This also represents the insured sum on the policy and serves as the basis for determining the price of the insurance.
Promotional material 
that will be used for the campaign, marketing channels (links to online ads and portals that will advertise it), printed media We help our clients analyze risk in all segments of their operations and support them in obtaining high-quality protection by tailoring comprehensive insurance to meet all their needs.

We help our clients analyze risk in all segments of their operations and support them in obtaining high-quality protection by tailoring comprehensive insurance to meet all their needs.

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Do you need to promote your product or service but are unsure whether investing in this type of marketing will deliver the expected results?

Designing a promotion that offers an additional benefit to your customers will certainly help increase the visibility and effectiveness of your campaign.
We assist you in developing a promotional campaign that includes an added benefit for your clients – a benefit that we can insure with a top-tier global insurer.
By taking out insurance, you have fully or partially transferred the risk of the insured event (which represents an extra benefit for your clients but an additional cost for you) to the insurer. 

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How to engage us?

Take Smart Risks

Do you need to promote your product or service but are unsure whether investing in this type of marketing will deliver the expected results?

  • Phase 1

    No additional financial obligation

    You can view the draft authorization here

  • Phase 2

    Bez dodatne financijske obveze

    Under the law, the broker’s engagement is regulated by the authorization, which does not create any additional financial obligation for you. It can also be terminated at any time in writing. By engaging an insurance broker, you are additionally protected through the activation of our professional liability policy.

  • Phase 3

    European regulation

    In accordance with EU standards, the insured amount of our professional liability insurance is EUR 1,564,610 per claim and EUR 2,315,610 for all claims within a year.

  • Phase 4

    Kontakt

    Contact us by phone, WhatsApp message, or email to schedule a call or meeting where we will define the parameters necessary for insurance together.

    Get in touch now
  • Phase 5

    The Offer

    We will send you a binding offer once obtained from the insurer, and go through all the details with you via web call or in person to finalize the insurance activation.

  • Phase 6

    Activation by email

    You can activate the insurance at any time by e-mail, simply by accepting the final version of the offer that suits you – even during weekends or public holidays.

  • Phase 7

    Speed and responsiveness

    We will send you the policy and invoice within 5 working days by e-mail. For all your administrative needs, questions, or consultations, we guarantee a response or appointment as soon as possible – within 24 hours at the latest, and usually much faster.

Case Studies

Refund in case of victory

A major retail chain offered a money-back guarantee to customers who purchased a TV during a one-month promotional period — if Croatia were to win the FIFA World Cup in Brazil. At the time, Croatia wasn’t considered a major favorite, so the cost of the insurance was just 1.5% of the insured amount. The client declared an expected revenue of EUR 700,000, but by the end of the promotional period, the actual revenue reached EUR 1,000,000 — thanks to both well-executed marketing and the added benefit that boosted the campaign. In addition to arranging the policy itself, the success of the promotion largely depended on well-planned and executed advertising.

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Complete Refund

An online store offered its customers a full refund on purchases of the latest PlayStation console if Croatia won the FIFA World Cup in Russia. Although the insured event did not occur, Croatia’s progression to the finals attracted massive media attention, with widespread coverage of the client’s promotional idea. Everyone regretted that Croatia didn’t win, but the client’s management was genuinely pleased with the decision to launch the promotion due to the extensive media exposure that followed Croatia’s success. Since Croatia was already among the broader circle of favorites in that tournament, the cost of insuring the risk was higher — around 3.5%.

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Hole in one

Our client sponsored a golf tournament and offered a luxury wristwatch as a prize to any player who achieved a hole-in-one. The cost of such insurance depends on the skill level of the players participating. As this was a semi-amateur tournament, the insurance premium was relatively low.

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Secure your marketing campaign!

By contracting insurance, we assume the risk of the occurrence of the insured event

Let's Work Together!
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